Although everyone is aware of kansei, it is relatively unexplored as an academic discipline. In the field of Kansei Science, students will study fundamentals and application for research on kansei, a tacit process of humans that is usually activated by interacting with human, artifacts, the environment, or design processes. The research scope is wide enough to cover any creative process, including design. This means that the study is expected to support social communication through creative and/or scientific studies.
In particular, when studying Kansei Information, Kansei Environment Psychology, and Kansei Information Design, students will perform challenging research on the mind and heart, including topics such as ‘what is kansei?’, ‘the function of kansei’ , and ‘kansei and creativity’. Research targets range from design methods such as interface and interaction design, product design, and universal design to marketing, medicine, management, technology, and human behavior. Therefore, the research also supports cross-disciplinary collaboration with related fields such as design, art, robotics, and computer science.
Coursework: The kansei process is a research target that is the source of creativity required for cross-discipline and international-scope. Advanced researchers or professionals who can solve complex societal problems via strong can also be cultivated here. Also, our students can polish international communication skills by attending international meetings, taking internships, and participating in international projects with collaborative schools.
The ideal graduates will become advanced researchers with the ability to truly integrate art and theory. Graduates are already working as professors or assistants under the research theme of ‘Kansei Science’.
Graduates: University of Tsukuba, Hokkaido University, Chiba University, Tsukuba University of Technology, Kogakuin University, Tokyo University of Technology, Tokyo Metropolitan University, Beijing Institute of Technology, Future University-Hakodate, Sapporo City University, Technische Universiteit Eindhoven (Netherlands), Nagasaki Institute of Applied Science, Shibaura Institute of Technology, Chiba Institute of Technology, Hongik University (Korea), Hiroshima Kokusai Gakuin University, Siga Prefectural Rehabilitation Center, L’Oreal Japan, Muroran Institute of Technology, Advanced Institute of Industrial Technology, etc.
Kansei information approach for interdisciplinary design
Construction of a design method using an evoked metaphor
Effects of package images on taste perception of fruit juices
Regional differences in the use of cell phones and other communication media among the elderly
Analysis of brain activity in a chair design task using LEGO blocks
Influence of familiarity on emotional responses to ads with natural scenes